Privacy policy

Last updated: April 3, 2026

Naturally You operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the “Services”). Naturally You is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase from the Services, or otherwise communicate with us.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

By using and accessing any of the Services, you acknowledge that you have read and understood this Privacy Policy.

Personal Information We Collect

When we use the term “personal information,” we refer to information that identifies or can reasonably be linked to you.

We may collect the following categories of personal information depending on how you interact with our Services:

Contact Details

  • Name

  • Email address

  • Phone number

  • Shipping address

  • Billing address

Financial Information

  • Payment card information

  • Payment confirmations

  • Transaction details

Payments are processed securely through our ecommerce platform and payment providers.

Account Information

  • Username

  • Password

  • Account preferences

  • Security questions

Transaction Information

  • Items viewed

  • Items added to cart or wishlist

  • Purchase history

  • Returns, exchanges, or cancellations

Communications

Information you include when contacting us for customer support or inquiries.

Device Information

  • IP address

  • Browser type

  • Device identifiers

  • Network connection information

Usage Information

Information about how you interact with our website, including pages visited, products viewed, and interactions with our Services.

How We Collect Personal Information

We may collect personal information from the following sources:

Directly From You

When you:

  • Create an account

  • Make a purchase

  • Subscribe to marketing communications

  • Contact customer support

Automatically Through Our Website

We collect certain information automatically through cookies and similar tracking technologies when you visit our website.

From Service Providers

We may receive information from trusted partners who help us operate our store, including marketing, analytics, and payment services.

From Third Parties

We may receive information from partners such as marketing platforms or advertising services.

Cookies and Tracking Technologies

Our website uses cookies and similar technologies to enhance your browsing experience, analyze website traffic, and support marketing efforts.

Cookies may be used to:

  • Remember your preferences

  • Track website performance

  • Improve website functionality

  • Deliver personalized advertisements

You may manage or disable cookies through your browser settings.

How We Use Your Personal Information

We use your personal information to operate and improve our Services, including to:

Provide Our Services

  • Process orders and payments

  • Ship products

  • Manage returns and exchanges

  • Maintain customer accounts

Improve Customer Experience

  • Personalize product recommendations

  • Analyze website performance

  • Improve our services and offerings

Marketing and Advertising

With your consent, we may send you promotional communications via email or SMS regarding our products, promotions, and updates.

We may use marketing platforms such as Omnisend to manage and deliver marketing communications.

You can unsubscribe from marketing emails at any time by clicking the unsubscribe link included in the message.

For SMS communications:

  • Message and data rates may apply

  • Message frequency may vary

  • You may opt out at any time by replying STOP

Security and Fraud Prevention

We use personal information to detect, prevent, and investigate fraudulent or illegal activity.

Customer Support

We use your information to respond to inquiries and provide customer service.

Legal Compliance

We may use or disclose your information to comply with applicable laws and regulations.

How We Share Personal Information

We may share your personal information with trusted third parties for legitimate business purposes.

These may include:

Ecommerce Platform

Our store is hosted by Shopify, which provides the ecommerce platform used to operate our store.

Service Providers

We may share information with vendors who help us operate our business, including:

  • Payment processors

  • Shipping partners

  • Marketing service providers

  • Analytics providers

  • Cloud hosting providers

Marketing Partners

We may work with marketing partners to deliver relevant advertising based on your interactions with our website.

Legal Requirements

We may disclose personal information if required to do so by law, court order, or government request.

Business Transfers

If our business undergoes a merger, acquisition, or sale, personal information may be transferred as part of that transaction.

Relationship with Shopify

Our store is powered by Shopify. Shopify collects and processes personal information to provide and improve the Services.

Information submitted to our store may be shared with Shopify and other service providers located in various countries.

To learn more about how Shopify uses personal information, please review the Shopify Privacy Policy.

Third-Party Websites

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices of these external sites.

We encourage you to review the privacy policies of any third-party websites you visit.

Children's Privacy

Our Services are not intended for children. We do not knowingly collect personal information from individuals under the age of 16.

If you believe a child has provided us with personal information, please contact us so we can delete the information.

Data Security and Retention

We take reasonable steps to protect your personal information. However, no system can guarantee complete security.

We retain personal information only for as long as necessary to:

  • Provide our Services

  • Maintain customer accounts

  • Comply with legal obligations

  • Resolve disputes

Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information, including:

  • The right to access personal information we hold about you

  • The right to request correction of inaccurate information

  • The right to request deletion of your information

  • The right to request a copy of your personal data

You may also opt out of marketing communications at any time.

To exercise these rights, please contact us using the details below.

International Data Transfers

Your personal information may be stored and processed in countries outside your country of residence, including where our service providers operate.

Where required by law, we use appropriate safeguards to protect personal data during international transfers.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, legal requirements, or operational needs.

Updates will be posted on this page with a revised “Last Updated” date.

Contact Information

If you have questions about this Privacy Policy or how your personal information is handled, please contact us:

Email: NaturallyU.beautyandskincare@gmail.com

Address:
42 West Street
Rear House
Daylesford VIC 3460
Australia